Open Circle Lab
Celebration Of Colour
Taking inspiration from the refraction of pure white light through a prism, the innovation of PURE™️ by ECCO Leather acknowledges Isaac Newton’s theory of light explained 350 years ago. The true identity of PURE™️ is founded on the purest white leather, paying an homage to the iconic coloration of OH- SO WHITE.
Really bright colours are characteristically interactive and have only been achievable with leather through the use of pigments.
By developing a pure white tannage, our technical team have enabled the development of a series of leathers in the brightest colours. Each colour creating its own vitality.
The beauty of PURE™️ by ECCO Leather originates in a special metal free tanning technique, resulting in a pure white foundation, which supports and complements the brilliant colours we wish to apply.
The tannage has been developed to allow all of the colours to fully penetrate the leather. This means that all leathers are dyed through with a beautiful coloured cut edge. As a result, the colour has equal clarity and colour intensity on both the front- and backside of the leather.